Privacy Policy


 

We are pleased that you are visiting our website. The protection and security of your personal information when using our website is very important to us. We would therefore like to inform you at this point which of your personal data we collect when you visit our website and for what purposes it is used.
This data protection declaration applies to the website of the Lorch Schweißtechnik GmbH and all its subsidiaries, which can be reached under the domains www.lorch.eu, www.lorchconnect.com, www.lorch-cobot-welding.com, www.micormig.com, www.lorch-buch-zum-schweissen.de, www.book-of-welding.com as well as the various subdomains ("our website").

Who is responsible and how can I reach you?

Person responsible
For the processing of personal data within the meaning of the EU General Data Protection Regulation (GDPR)

Lorch Schweißtechnik GmbH
Im Anwänder 24-26
71549 Auenwald
Germany
Tel.: +49 7191 503-0
E-Mail: info(at)lorch.eu
Website: www.lorch.eu


Person responsible for lorchconnect.com:

Lorch Connect GmbH
Im Anwänder 24-26
71549 Auenwald
Germany
+49 7191 503-512
E-Mail: info(at)lorchconnect.eu
Website: www.lorchconnect.com

 

Data protection officer
Datenschutzberatung Janthur GmbH

Dirk Janthur
Küferstrasse 8
73728 Esslingen am Neckar
Deutschland
dirk.janthur@janthur.net

What is it about?

This privacy policy fulfills the legal requirements for transparency in the processing of personal data. This is any information relating to an identified or identifiable natural person. This includes, for example, information such as your name, age, address, telephone number, date of birth, e-mail address, IP address or user behavior when visiting a website. Information for which we cannot (or only with disproportionate effort) establish a connection to your person, e.g. through anonymization, is not personal data. The processing of personal data (e.g. the collection, retrieval, use, storage, or transmission) always requires a legal basis and a defined purpose.

Stored personal data will be deleted as soon as the purpose of the processing has been achieved and there are no legitimate reasons for further storage of the data. We will inform you about the specific storage periods or criteria for storage in the individual processing operations. Irrespective of this, we store your personal data in individual cases for the assertion, exercise, or defense of legal claims and in the event of statutory retention obligations.

Who receives my data?

We only pass on your personal data that we process on our website to third parties if this is necessary for the fulfillment of the purposes and is covered by the legal basis (e.g. consent or protection of legitimate interests) in individual cases. In addition, in individual cases we pass on personal data to third parties if this serves the assertion, exercise or defense of legal claims. Possible recipients may then be, for example, law enforcement authorities, lawyers, auditors, courts, etc.

Insofar as we use service providers for the operation of our website who process personal data on our behalf as part of order processing in accordance with Art. 28 GDPR, they may be recipients of your personal data. You can find more information on the use of processors and web services in the overview of the individual processing operations.

Do you use cookies?

Cookies are small text files that are sent by us to the browser of your end device and stored there when you visit our website. As an alternative to the use of cookies, information can also be stored in the local storage of your browser. Some functions of our website cannot be offered without the use of cookies or local storage (technically necessary cookies). Other cookies, on the other hand, enable us to carry out various analyses, so that we are able, for example, to recognize the browser you are using when you visit our website again and to transmit various information to us (non-essential cookies). With the help of cookies, we can, among other things, make our website more user-friendly and effective for you, for example by tracking your use of our website and determining your preferred settings (e.g. country and language settings). If third parties process information via cookies, they collect the information directly via your browser. Cookies do not cause any damage to your end device. They cannot execute programs or contain viruses.

We provide information about the respective services for which we use cookies in the individual processing operations. Detailed information on the cookies used can be found in the cookie settings or in the Consent Manager of this website.

Domain

Name

Description

Storage duration

.lorch.eu

_ga

This cookie name is associated with Google Universal Analytics - an important update to Google's more widely used analytics service. This cookie is used to distinguish unique users by assigning a randomly generated number as a client ID. It is included in every page request in a website and used to calculate visitor, session, and campaign data for the websites' analytics reports. By default, it expires after 2 years, although this can be customized by website owners.

approx. 1 year

.lorch.eu

_ga_8MPJYZDNGQ

Not available

approx. 1 year

.lorch.eu

_lfa

Not available

approx. 12 months

www.lorch.eu

CookieConsent

This cookie stores the user's cookie consent status for the current domain.

approx. 1 year

.youtube.com

VISITOR_INFO1_LIVE

This cookie is set by YouTube to track user preferences for YouTube videos embedded in websites; it can also determine whether the website visitor is using the new or old version of the YouTube interface.

approx. 6 months

.youtube.com

YSC

This cookie is set by YouTube to track views of embedded videos.

Session

 

What rights do I have?

Under the conditions of the statutory provisions of the General Data Protection Regulation (GDPR), you have the following rights as a data subject:

  • Information in accordance with Art. 15 GDPR about the personal data stored about you in the form of meaningful information on the details of the processing and a copy of your data;
  • Correction in accordance with Art. 16 GDPR of incorrect or incomplete data stored by us;
  • Deletion in accordance with Art. 17 GDPR of the data stored by us, unless the processing is necessary to exercise the right to freedom of expression and information, to fulfill a legal obligation, for reasons of public interest or to assert, exercise or defend legal claims;
  • restriction of processing pursuant to Art. 18 GDPR if the accuracy of the data is contested, the processing is unlawful, we no longer need the data, and you oppose the erasure of the data because you need it for the establishment, exercise or defense of legal claims or you have objected to processing pursuant to Art. 21 GDPR.
  • Data portability pursuant to Art. 20 GDPR, insofar as you have provided us with personal data on the basis of consent pursuant to Art. 6 para. 1 lit. a GDPR or on the basis of a contract pursuant to Art. 6 para. 1 lit. b GDPR and these have been processed by us using automated procedures. You will receive your data in a structured, commonly used, and machine-readable format or we will transmit the data directly to another controller if this is technically feasible.
  • Objection pursuant to Art. 21 GDPR to the processing of your personal data, insofar as this is carried out on the basis of Art. 6 para. 1 lit. e, f GDPR and there are reasons for this arising from your particular situation or the objection is directed against direct advertising. The right to object does not exist if overriding, compelling legitimate grounds for the processing can be demonstrated or the processing is for the establishment, exercise, or defense of legal claims. If the right to object does not exist for individual processing operations, this is indicated there.
  • Revocation pursuant to Art. 7 para. 3 GDPR of your consent with effect for the future.
  • Complaint pursuant to Art. 77 GDPR to a supervisory authority if you believe that the processing of your personal data violates the GDPR. As a rule, you can contact the supervisory authority of your usual place of residence, your workplace, or our company headquarters.

How is my data processed in detail?

Below we inform you about the individual processing operations, the scope and purpose of the data processing, the legal basis, the obligation to provide your data and the respective storage period. Automated decision-making in individual cases, including profiling, does not take place.

Provision of the website

Type and scope of processing

When you access and use our website, we collect the personal data that your browser automatically transmits to our server. The following information is temporarily stored in a so-called log file:

  • IP address of the requesting computer
  • Date and time of access
  • Name and URL of the retrieved file
  • Website from which the access is made (referrer URL)
  • Browser used and, if applicable, the operating system of your computer, as well as the name of your access provider

Our website is not hosted by us, but by a service provider who processes the aforementioned data on our behalf in accordance with Art. 28 GDPR.

Purpose and legal basis

Processing is carried out to safeguard our overriding legitimate interest in displaying our website and ensuring security and stability on the basis of Art. 6 (f) GDPR. The collection of data and storage in log files is absolutely necessary for the operation of the website. There is no right to object to the processing due to the exception under Art. 21 para. 1 GDPR. Insofar as further storage of the log files is required by law, the processing is carried out on the basis of Art. 6 para. 1 lit. c GDPR. There is no legal or contractual obligation to provide the data, but it is not technically possible to access our website without providing the data.

Storage duration

The aforementioned data is stored for the duration of the display of the website and, for technical reasons, for a maximum of 5 weeks beyond that.

Contact form

Type and scope of processing

On our website, we offer you the opportunity to contact us using the form provided. The information collected via mandatory fields is required to process the request. You can also voluntarily provide additional information that you believe is necessary to process the contact request.

When using the contact form, your personal data will not be passed on to third parties. Data may be passed on to Lorch partners if this is necessary to process your request.

Purpose and legal basis

The processing of your data by using our contact form is carried out for the purpose of communication and processing your request on the basis of your consent in accordance with Art. 6 para. 1 lit. a GDPR. Insofar as your request relates to an existing contractual relationship with us, the processing is carried out for the purpose of fulfilling the contract on the basis of Art. 6 para. 1 lit. b GDPR. There is no legal or contractual obligation to provide your data, but it is not possible to process your request without providing the information in the mandatory fields. If you do not wish to provide this data, please contact us by other means.

Storage duration

If you use the contact form on the basis of your consent, we will store the data collected for each inquiry for a period of three years, starting from the time your inquiry is dealt with or until you withdraw your consent.

If you use the contact form as part of a contractual relationship, we store the data collected for each inquiry for a period of 10 years from the end of the contractual relationship. 

Contact form for applicants

Type and scope of processing

On our website, we offer you the opportunity to submit an application to us using a form provided. The information collected via mandatory fields is required to process the request. You can also voluntarily provide additional information that you believe is necessary to process the contact request.

We use an applicant management system from a processor in accordance with Art. 28 GDPR to process your application.

Purpose and legal basis

The processing of your data based on the use of the application form is carried out for the purpose of processing your application and deciding on the establishment of an employment relationship on the basis of Section 26 BDSG. There is no legal or contractual obligation to provide your data, but it is not possible to process your application without providing the information in the mandatory fields. If you do not wish to provide this data, please use other ways of applying to us.

Storage duration

We store the data collected for the duration of the application process and, in the event of non-employment, for a period of six months from the date of rejection and, in the event of employment, for the duration of the legal obligations.

Newsletter

Type and scope of processing

If you register on our website to receive our newsletter, we collect your name+company+email (mandatory fields) and any information you provide voluntarily and store this information together with the date of registration and your IP address. You will then receive an e-mail in which you must confirm your registration for the newsletter (double opt-in). If you do not confirm your registration within 48 hours, it will automatically expire, and the data will not be processed for sending the newsletter.

To send the newsletter, we use a service provided by wob AG, which processes your personal data on our behalf in accordance with Art. 28 GDPR. Your data will not be passed on to third parties.

Purpose and legal basis

We process your data for the purpose of sending the newsletter on the basis of your consent in accordance with Art. 6 para. 1 lit. a GDPR. By unsubscribing from the newsletter, you can declare your revocation at any time with effect for the future in accordance with Art. 7 para. 3 GDPR. There is no legal or contractual obligation to provide your data, but it is not possible to send the newsletter without providing your data.

Storage duration

After registration for the newsletter, we store the data until an objection is made or the legal basis otherwise ceases to apply.

Presence on social media platforms

We maintain so-called fan pages or accounts or channels on the networks listed below in order to provide you with information and offers within social networks and to offer you further ways to contact us and find out about our offers. In the following, we will inform you which data we or the respective social network process in connection with your access and use of our fan pages/accounts.

Data that we process from you

If you wish to contact us via Messenger or via Direct Message via the respective social network, we generally process your username through which you contact us and, if necessary, store other data provided by you insofar as this is necessary to process/answer your request.

The legal basis is Art. 6 para. 1 sentence 1 f) GDPR (processing is necessary for the purposes of the legitimate interests pursued by the controller).

(Static) usage data that we receive from the social networks

We receive automated statistics regarding our accounts via Insights functionalities. The statistics include the total number of page views, likes, information on page activities and post interactions, reach, video views/views and information on the proportion of men/women among our fans/followers.

The statistics only contain aggregated data that cannot be related to individual persons. They are not identifiable to us.

What data the social networks process from you

In order to view the content of our fan pages or accounts, you do not have to be a member of the respective social network and therefore no user account is required for the respective social network.

Please note, however, that the social networks also collect and store data from website visitors without a user account when the respective social network is accessed (e.g. technical data in order to be able to display the website to you) and use cookies and similar technologies, over which we have no influence whatsoever. Details on this can be found in the privacy policy of the respective social network (see the corresponding links above)

If you wish to interact with the content on our fan pages/accounts, e.g. comment on, share or like our posts/contributions and/or wish to contact us via messenger functions, you must first register with the respective social network and provide personal data.

We have no influence on the data processing by the social networks in the context of your use. To the best of our knowledge, your data is stored and processed in particular in connection with the provision of the services of the respective social network, as well as for the analysis of user behavior (using cookies, pixels/web beacons and similar technologies) on the basis of which advertising based on your interests is displayed both within and outside the respective social network. It cannot be ruled out that your data will also be stored by the social networks outside the EU/EEA and passed on to third parties.

Information on, among other things, the exact scope and purposes of the processing of your personal data, the storage period/deletion and guidelines on the use of cookies and similar technologies in the context of registration and use of social networks can be found in the data protection provisions/cookie guidelines of the social networks. There you will also find information on your rights and options to object.

Facebook page

When you visit our Facebook page, Facebook (Meta) collects, among other things, your IP address and other information that is stored on your PC in the form of cookies. This information is used to provide us, as the operator of the Facebook pages, with statistical information about the use of the Facebook page. Facebook provides more information on this at the following link: https://facebook.com/help/pages/insights.

It is not possible for us to draw conclusions about individual users using the statistical information transmitted. We only use this information to respond to the interests of our users and to continuously improve our online presence and ensure its quality.

We only collect your data via our fan page in order to realize a possible provision for communication and interaction with us. This collection generally includes your name, message content, comment content and the profile information you provide "publicly".

The processing of your personal data for the above-mentioned purposes is based on our legitimate business and communicative interest in offering an information and communication channel in accordance with Art. 6 para. 1 f) GDPR. If you as a user have given your consent to data processing to the respective provider of the social network, the legal basis for processing extends to Art. 6 para. 1 a), Art. 7 GDPR.

Due to the fact that the actual data processing is carried out by the provider of the social network, our access options to your data are limited. Only the provider of the social network is authorized to have full access to your data. As a result, only the provider can directly take and implement appropriate measures to fulfill your user rights (request for information, request for deletion, objection, etc.). The assertion of corresponding rights is therefore most effectively carried out directly against the respective provider.

We are jointly responsible with Facebook for the personal content of the fan page. Data subject rights can be asserted with Meta Platforms Ireland Ltd. and with us.

The primary responsibility for the processing of Insights data lies with Facebook in accordance with the GDPR and Facebook fulfills all obligations under the GDPR with regard to the processing of Insights data, Meta Platforms Ireland Ltd. provides the essence of the Page Insights Supplement to the data subjects.

We do not make any decisions regarding the processing of Insights data and the storage duration of cookies on user end devices.

Further information can be found directly on Facebook (supplementary agreement with Facebook): https://www.facebook.com/legal/terms/page_controller_addendum.

For more information, including the exact scope and purposes of the processing of your personal data, the storage period/deletion and guidelines on the use of cookies and similar technologies in the context of registration and use, please refer to Facebook's privacy policy/cookie policy:
https://www.facebook.com/privacy/policy/?entry_point=data_policy_redirect&entry=0
https://www.facebook.com/policies/cookies 

Instagram page

When you visit our Instagram page, Instagram collects, among other things, your IP address and other information that is stored on your PC in the form of cookies. This information is used to provide us, as the operator of the Instagram pages, with statistical information about the use of the Instagram page. Instagram provides more information on this at the following link: https://facebook.com/help/pages/insights.

It is not possible for us to draw conclusions about individual users using the statistical information transmitted. We only use this information to respond to the interests of our users and to continuously improve our online presence and ensure its quality.

We only collect your data via our fan page in order to realize a possible provision for communication and interaction with us. This collection generally includes your name, message content, comment content and the profile information you provide "publicly".

The processing of your personal data for the above-mentioned purposes is based on our legitimate business and communicative interest in offering an information and communication channel in accordance with Art. 6 para. 1 f) GDPR. If you as a user have given your consent to data processing to the respective provider of the social network, the legal basis for processing extends to Art. 6 para. 1 a), Art. 7 GDPR.

Due to the fact that the actual data processing is carried out by the provider of the social network, our access options to your data are limited. Only the provider of the social network is authorized to have full access to your data. As a result, only the provider can directly take and implement appropriate measures to fulfill your user rights (request for information, request for deletion, objection, etc.). The assertion of corresponding rights is therefore most effectively carried out directly against the respective provider.

We are jointly responsible with Instagram for the personal content of the fan page. Data subject rights can be asserted with Facebook Ireland and with us.

The primary responsibility for the processing of Insights data lies with Instagram in accordance with the GDPR and Instagram fulfills all obligations under the GDPR with regard to the processing of Insights data, Facebook Ireland provides the essence of the Page Insights Supplement to the data subjects.

We do not make any decisions regarding the processing of Insights data and all other information resulting from Art. 13 GDPR, including legal basis, identity of the controller and storage duration of cookies on user terminals.

Further information can be found directly on Instagram (supplementary agreement with Facebook): https://www.facebook.com/legal/terms/page_controller_addendum.

LinkedIn page

LinkedIn is a social network of LinkedIn Inc. based in Sunnyvale, California, USA, which enables the creation of private and professional profiles of natural persons and company profiles. Users can maintain their existing contacts and make new ones within the social network. Companies and other organizations can create profiles where photos and other company information can be uploaded to present themselves as employers and recruit employees. Other LinkedIn users have access to this information and can write their own articles and share this content with others. The focus of the network is on professional exchange on specialist topics with people who have the same professional interests.

When using or visiting the network, LinkedIn automatically collects data from users or visitors, such as user name, job title and IP address. This is done with the help of various tracking technologies. LinkedIn provides users with information, offers and recommendations based on the data collected in this way, among other things.

We only collect your data via our company profile in order to realize a possible provision for communication and interaction with us. This collection generally includes your name, message content, comment content and the profile information you provide "publicly".

The processing of your personal data for the above-mentioned purposes is based on our legitimate business and communicative interest in offering an information and communication channel in accordance with Art. 6 para. 1 f GDPR. If you as a user have given your consent to data processing to the respective provider of the social network, the legal basis for processing extends to Art. 6 para. 1 a, Art. 7 GDPR.

Due to the fact that the actual data processing is carried out by the provider of the social network, our access options to your data are limited. Only the provider of the social network is authorized to have full access to your data. As a result, only the provider can directly take and implement appropriate measures to fulfill your user rights (request for information, request for deletion, objection, etc.). The assertion of corresponding rights is therefore most effectively carried out directly against the respective provider.

We are jointly responsible with LinkedIn for the personal content of our company profile. Data subject rights can be asserted with LinkedIn Inc. as well as with us.

We do not make any decisions regarding the data collected on the LinkedIn site using tracking technologies.

You can find more information about LinkedIn at: https://about.linkedin.com.

Further information on data protection at LinkedIn can be found at: https://www.linkedin.com/legal/privacy-policy.

Further information on storage duration/deletion as well as guidelines on the use of cookies and similar technologies in the context of registration and use at LinkedIn can be found at: https://de.linkedin.com/legal/cookie-policy?trk=homepage-basic_footer-cookie-policy.

XING page

XING is a social network of XING SE, based in Hamburg, Germany, which enables the creation of private and professional profiles. Users can maintain their existing contacts and make new ones. Companies can create profiles on which photos and other company information can be uploaded. Other XING users have access to this information and can write their own articles and share this content with others.

The focus is on professional exchange on specialist topics with people who have the same professional interests. In addition, XING is often used by companies and other organizations to recruit employees and present themselves as an attractive employer.

You can find more information about XING at: https://corporate.xing.com/de/unternehmen/

Further information on data protection at XING can be found at: https://privacy.xing.com/de/datenschutzerklaerung.

We do not collect or process any personal data via our XING company page.

Making appointments with office365-Booking

We offer our customers and interested parties the option of booking appointments online.

We use the "Booking" tool from Office365 for this.

Office365 is a service of Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA. We refer to the data protection provisions of Microsoft https://privacy.microsoft.com/de-de/privacystatement.

There is an order processing contract with Microsoft in accordance with Article 28 GDPR with the addition of the EU standard contractual clauses. The server location for the Lorch tenant is set to Germany or Europe.

To make an appointment and contact us, you need to provide your name, e-mail address and preferred date and time. We will also ask for some additional information about your company and your welding requirements in order to plan the appointment precisely.

This data is processed by Lorch Schweißtechnik GmbH and associated companies for scheduling, execution, and follow-up.

If no further activities, such as preparing an offer or concluding a contract, result from this, the information will be deleted after 6 months.

Adobe Typekit

Type and scope of processing

We use Adobe Typekit from Adobe Inc, San Jose, California, US, as a service to provide fonts for our online offering. To obtain these fonts, you establish a connection to Adobe Inc. servers, whereby your IP address is transmitted.

Purpose and legal basis

The use of Adobe Typekit is based on your consent in accordance with Art. 6 para. 1 lit. a. GDPR and § 25 para. 1 TTDSG.

Storage duration

The specific storage period of the processed data cannot be influenced by us, but is determined by Adobe Inc. Further information can be found in the privacy policy for Adobe Typekit: https://www.adobe.com/de/privacy/policies/adobe-fonts.html.

CDNJS

Type and scope of processing

We use CDNJS for the proper provision of content on our website. CDNJS is a service provided by Cloudflare, Inc. which acts as a content delivery network (CDN) on our website.

A CDN helps to provide the content of our online offer, in particular files such as graphics or scripts, more quickly with the help of regionally or internationally distributed servers. When you access this content, you establish a connection to Cloudflare, Inc. servers, whereby your IP address and possibly browser data such as your user agent are transmitted. This data is processed exclusively for the above-mentioned purposes and to maintain the security and functionality of CDNJS.

Purpose and legal basis

The use of the Content Delivery Network is based on our legitimate interests, i.e. interest in the secure and efficient provision and optimization of our online offer in accordance with Art. 6 para. 1 lit. f. GDPR.

We intend to transfer personal data to third countries outside the European Economic Area, in particular the USA. The data transfer to the USA is carried out in accordance with Art. 45 para. 1 GDPR on the basis of the adequacy decision of the European Commission. The US companies involved and/or their US subcontractors are certified in accordance with the EU-U.S. Data Privacy Framework (EU-U.S. DPF).

In cases where there is no adequacy decision by the European Commission (including US companies that are not certified under the EU-U.S. DPF), we have agreed other appropriate safeguards with the recipients of the data within the meaning of Art. 44 et seq. GDPR have been agreed. Unless otherwise stated, these are standard contractual clauses of the EU Commission in accordance with Implementing Decision (EU) 2021/914 of June 4, 2021. You can view a copy of these standard contractual clauses at https://eur-lex.europa.eu/legal-content/DE/TXT/HTML/?uri=CELEX:32021D0914&from=DE.

In addition, before such a third country transfer, we obtain your consent in accordance with Art. 49 para. 1 sentence 1 lit. a. GDPR, which you give via the consent in the Consent Manager (or other forms, registrations, etc.). We would like to point out that in the case of third country transfers, there may be risks that are unknown in detail (e.g. data processing by security authorities in the third country, the exact scope and consequences of which for you we do not know, over which we have no influence, and of which you may not become aware).

Storage duration

The specific storage period of the processed data cannot be influenced by us, but is determined by Cloudflare, Inc. Further information can be found in the privacy policy for CDNJS: https://www.cloudflare.com/privacypolicy/.

Cookiebot

Type and scope of processing

We have integrated Cookiebot on our website. Cookiebot is a consent solution from Cybot A/S, Havnegade 39, 1058 Copenhagen, Denmark, with which consent to the storage of cookies can be obtained and documented. Cookiebot uses cookies or other web technologies to recognize users and store the consent given or revoked.

Purpose and legal basis

The use of the service is based on the legally required consent to the use of cookies in accordance with Art. 6 para. 1 lit. c. GDPR. 

Storage duration

The specific storage period of the processed data cannot be influenced by us, but is determined by Cybot A/S. Further information can be found in the privacy policy for Cookiebot: https://www.cookiebot.com/de/privacy-policy/.

Cookiebot CDN

Type and scope of processing

We use Cookiebot CDN to properly deliver the content of our website. Cookiebot CDN is a service of Cybot A/S, which acts as a content delivery network (CDN) on our website to ensure the functionality of other Cybot A/S services. You will find a separate section in this privacy policy for these services. This section only deals with the use of the CDN.

A CDN helps to make the content of our online offer, in particular files such as graphics or scripts, available more quickly with the help of regionally or internationally distributed servers. When you access this content, you establish a connection to the servers of Cybot A/S, Havnegade 39, 1058 Copenhagen, Denmark, whereby your IP address and possibly browser data such as your user agent are transmitted. This data is processed exclusively for the above-mentioned purposes and to maintain the security and functionality of Cookiebot CDN.

Purpose and legal basis

The use of the Content Delivery Network is based on our legitimate interests, i.e. interest in the secure and efficient provision and optimization of our online offer in accordance with Art. 6 para. 1 lit. f. GDPR.

Storage duration

The specific storage period of the processed data cannot be influenced by us, but is determined by Cybot A/S. Further information can be found in the privacy policy for Cookiebot CDN: https://www.cookiebot.com/de/privacy-policy/.

Evalanche Email Marketing

Type and scope of processing

We have integrated components of the Evalanche Email Marketing service on our website. Evalanche Email Marketing is a service provided by SC-Networks GmbH and offers marketing automation for companies.

Evalanche Email Marketing is used to store and transfer data entered in forms using cookies, to send marketing emails and automated messages and to create targeted campaigns.

In addition, Evalanche Email Marketing offers us the opportunity to analyze whether the emails sent were opened, how many users received an email and whether users unsubscribed from the newsletter after receiving an email.

In this case, your data will be forwarded to the operator of Evalanche Email Marketing, SC-Networks GmbH, Würmstraße 4, 82319 Starnberg, Germany.

Purpose and legal basis

We process your data with the help of Evalanche Email Marketing for the purpose of optimizing our website and for marketing purposes on the basis of your consent in accordance with Art. 6 para. 1 lit. a. GDPR and § 25 para. 1 TTDSG.

Storage duration

The specific storage period of the processed data cannot be influenced by us but is determined by SC-Networks GmbH. Further information can be found in the privacy policy for Evalanche Email Marketing: https://www.sc-networks.de/datenschutz/.

Google Analytics

Type and scope of processing

We use Google Analytics from Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, as an analysis service for the statistical evaluation of our online offering. This includes, for example, the number of visits to our website, subpages visited and the time spent by visitors.

Google Analytics uses cookies and other browser technologies to evaluate user behavior and recognize users.

This information is used, among other things, to compile reports on website activity.

Purpose and legal basis

The use of Google Analytics is based on your consent in accordance with Art. 6 para. 1 lit. a. GDPR and § 25 para. 1 TTDSG.

We intend to transfer personal data to third countries outside the European Economic Area, in particular the USA. The data transfer to the USA is carried out in accordance with Art. 45 para. 1 GDPR on the basis of the adequacy decision of the European Commission. The US companies involved and/or their US subcontractors are certified in accordance with the EU-U.S. Data Privacy Framework (EU-U.S. DPF).

In cases where there is no adequacy decision by the European Commission (including US companies that are not certified under the EU-U.S. DPF), we have agreed other appropriate safeguards with the recipients of the data within the meaning of Art. 44 et seq. GDPR have been agreed. Unless otherwise stated, these are standard contractual clauses of the EU Commission in accordance with Implementing Decision (EU) 2021/914 of June 4, 2021. You can view a copy of these standard contractual clauses at https://eur-lex.europa.eu/legal-content/DE/TXT/HTML/?uri=CELEX:32021D0914&from=DE.

In addition, before such a third country transfer, we obtain your consent in accordance with Art. 49 para. 1 sentence 1 lit. a. GDPR, which you give via the consent in the Consent Manager (or other forms, registrations, etc.). We would like to point out that in the case of third country transfers, there may be risks that are unknown in detail (e.g. data processing by security authorities in the third country, the exact scope and consequences of which for you we do not know, over which we have no influence and of which you may not become aware).

Storage duration

The specific storage period of the processed data cannot be influenced by us but is determined by Google Ireland Limited. Further information can be found in the privacy policy for Google Analytics: https://policies.google.com/privacy.

Google Maps

Type and scope of processing

We use the map service Google Maps to create directions. Google Maps is a service provided by Google Ireland Limited, which displays a map on our website.

When you access this content on our website, you establish a connection to servers of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, whereby your IP address and possibly browser data such as your user agent are transmitted. This data is processed exclusively for the above-mentioned purposes and to maintain the security and functionality of Google Maps.

Purpose and legal basis

The use of Google Maps is based on your consent in accordance with Art. 6 para. 1 lit. a. GDPR and § 25 para. 1 TTDSG.

We intend to transfer personal data to third countries outside the European Economic Area, in particular the USA. The data transfer to the USA is carried out in accordance with Art. 45 para. 1 GDPR on the basis of the adequacy decision of the European Commission. The US companies involved and/or their US subcontractors are certified in accordance with the EU-U.S. Data Privacy Framework (EU-U.S. DPF).

In cases where there is no adequacy decision by the European Commission (including US companies that are not certified under the EU-U.S. DPF), we have agreed other appropriate safeguards with the recipients of the data within the meaning of Art. 44 et seq. GDPR have been agreed. Unless otherwise stated, these are standard contractual clauses of the EU Commission in accordance with Implementing Decision (EU) 2021/914 of June 4, 2021. You can view a copy of these standard contractual clauses at https://eur-lex.europa.eu/legal-content/DE/TXT/HTML/?uri=CELEX:32021D0914&from=DE.

In addition, before such a third country transfer, we obtain your consent in accordance with Art. 49 para. 1 sentence 1 lit. a. GDPR, which you give via the consent in the Consent Manager (or other forms, registrations, etc.). We would like to point out that in the case of third country transfers, there may be risks that are unknown in detail (e.g. data processing by security authorities in the third country, the exact scope and consequences of which for you we do not know, over which we have no influence and of which you may not become aware).

Storage duration

The specific storage period of the processed data cannot be influenced by us but is determined by Google Ireland Limited. Further information can be found in the privacy policy for Google Maps: https://policies.google.com/privacy.

Google Tag Manager

Type and scope of processing

We use the Google Tag Manager of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. Google Tag Manager is used to manage website tags via an interface and enables us to control the precise integration of services on our website.

This allows us to flexibly integrate additional services in order to evaluate user access to our website.

Purpose and legal basis

The use of Google Tag Manager is based on your consent in accordance with Art. 6 para. 1 lit. a. GDPR and § 25 para. 1 TTDSG.

We intend to transfer personal data to third countries outside the European Economic Area, in particular the USA. The data transfer to the USA is carried out in accordance with Art. 45 para. 1 GDPR on the basis of the adequacy decision of the European Commission. The US companies involved and/or their US subcontractors are certified in accordance with the EU-U.S. Data Privacy Framework (EU-U.S. DPF).

In cases where there is no adequacy decision by the European Commission (including US companies that are not certified under the EU-U.S. DPF), we have agreed other appropriate safeguards with the recipients of the data within the meaning of Art. 44 et seq. GDPR have been agreed. Unless otherwise stated, these are standard contractual clauses of the EU Commission in accordance with Implementing Decision (EU) 2021/914 of June 4, 2021. You can view a copy of these standard contractual clauses at https://eur-lex.europa.eu/legal-content/DE/TXT/HTML/?uri=CELEX:32021D0914&from=DE.

In addition, before such a third country transfer, we obtain your consent in accordance with Art. 49 para. 1 sentence 1 lit. a. GDPR, which you give via the consent in the Consent Manager (or other forms, registrations, etc.). We would like to point out that in the case of third country transfers, there may be risks that are unknown in detail (e.g. data processing by security authorities in the third country, the exact scope and consequences of which for you we do not know, over which we have no influence and of which you may not become aware).

Storage duration

The specific storage period of the processed data cannot be influenced by us, but is determined by Google Ireland Limited. Further information can be found in the privacy policy for Google Tag Manager: https://marketingplatform.google.com/about/analytics/tag-manager/use-policy/.

Leadfeeder

Type and scope of processing

We have integrated Leadfeeder on our website as a tool for customer intelligence. Leadfeeder is a service of Leadfeeder, Inc, 3 Warren Street, Suite 2, Glens Falls, NY 12801, United States, which identifies anonymous website visitors, enriches existing contact data if necessary, or provides complete contact data and offers insights into the visit history.

Leadfeeder uses cookies and other browser technologies to evaluate user behavior and recognize users.

Among other things, Leadfeeder shows us which companies have visited our website, determines the history of your visit to this website, including all the pages you have visited and viewed and the length of your stay on this website.

Leadfeeder collects and processes data about companies such as company name, telephone number, address, web address, industry, company profile, turnover and key persons.

Purpose and legal basis

The use of Leadfeeder is based on your consent in accordance with Art. 6 para. 1 lit. a. GDPR and § 25 para. 1 TTDSG.

Storage duration

The specific storage period of the processed data cannot be influenced by us, but is determined by Leadfeeder, Inc. Further information can be found in Leadfeeder's privacy policy: https://www.leadfeeder.com/privacy/.

SalesViewer

Type and scope of processing

We have integrated SalesViewer on our website. SalesViewer is a service of SalesViewer GmbH, Bongardstraße 29, 44787 Bochum, Germany, which identifies anonymous website visitors, provides full contact details and insights into the visit history.

SalesViewer uses cookies and other browser technologies to evaluate user behavior and recognize users.

Among other things, SalesViewer shows us which companies have visited our website, determines the history of your visit, including all the pages you have visited and viewed and the length of your stay on this website.

SalesViewer collects and processes data about companies such as company name, phone number, address, web address, industry, company profile, turnover and key people on LinkedIn.

Purpose and legal basis

The use of SalesViewer is based on your consent in accordance with Art. 6 para. 1 lit. a. GDPR and § 25 para. 1 TTDSG.

Storage duration

The specific storage period of the processed data cannot be influenced by us, but is determined by SalesViewer GmbH. Further information can be found in the privacy policy for SalesViewer: https://www.salesviewer.com/datenschutz.

The Trade Desk AdServer

Type and scope of processing

We have integrated The Trade Desk AdServer on our website. The Trade Desk AdServer is a service provided by The Trade Desk, Inc. to display targeted advertising to users. The Trade Desk AdServer uses cookies and other browser technologies to evaluate user behaviour and recognize users.

The Trade Desk AdServer collects information about visitor behavior on various websites. This information is used to optimize the relevance of advertising. Furthermore, The Trade Desk AdServer delivers targeted advertising based on behavioral profiles and geographic location. Your IP address and other identification features such as your user agent are transmitted to the provider.

In this case, your data will be passed on to the operator of The Trade Desk AdServer, The Trade Desk, Inc, Ventura, California, US.

Purpose and legal basis

The use of The Trade Desk AdServer is based on your consent in accordance with Art. 6 para. 1 lit. a. GDPR and § 25 para. 1 TTDSG.

Storage duration

The specific storage period of the processed data cannot be influenced by us, but is determined by The Trade Desk, Inc. Further information can be found in the privacy policy for The Trade Desk AdServer: https://www.thetradedesk.com/general/privacy.

YouTube video

Type and scope of processing

We have integrated YouTube Video on our website. YouTube Video is a component of the video platform of YouTube, LLC, on which users can upload content, share it over the Internet and receive detailed statistics.

YouTube Video enables us to integrate content from the platform into our website.

YouTube Video uses cookies and other browser technologies to evaluate user behaviour, recognize users and create user profiles. This information is used, among other things, to analyze the activity of the content listened to and to create reports. If a user is registered with YouTube, LLC, YouTube Video can assign the videos played to the profile.

When you access this content, you establish a connection to the servers of YouTube, LLC, Google Ireland Limited, Gordon House, Barrow Street Dublin 4 Ireland, whereby your IP address and possibly browser data such as your user agent are transmitted.

Purpose and legal basis

The use of the service is based on your consent in accordance with Art. 6 para. 1 lit. a. GDPR and § 25 para. 1 TTDSG.

We intend to transfer personal data to third countries outside the European Economic Area, in particular the USA. The data transfer to the USA is carried out in accordance with Art. 45 para. 1 GDPR on the basis of the adequacy decision of the European Commission. The US companies involved and/or their US subcontractors are certified in accordance with the EU-U.S. Data Privacy Framework (EU-U.S. DPF).

In cases where there is no adequacy decision by the European Commission (including US companies that are not certified under the EU-U.S. DPF), we have agreed other appropriate safeguards with the recipients of the data within the meaning of Art. 44 et seq. GDPR have been agreed. Unless otherwise stated, these are standard contractual clauses of the EU Commission in accordance with Implementing Decision (EU) 2021/914 of June 4, 2021. You can view a copy of these standard contractual clauses at https://eur-lex.europa.eu/legal-content/DE/TXT/HTML/?uri=CELEX:32021D0914&from=DE.

In addition, before such a third country transfer, we obtain your consent in accordance with Art. 49 para. 1 sentence 1 lit. a. GDPR, which you give via the consent in the Consent Manager (or other forms, registrations, etc.). We would like to point out that in the case of third country transfers, there may be risks that are unknown in detail (e.g. data processing by security authorities in the third country, the exact scope and consequences of which for you we do not know, over which we have no influence and of which you may not become aware).

Storage duration

The specific storage period of the processed data cannot be influenced by us, but is determined by YouTube, LLC. Further information can be found in the privacy policy for YouTube Video: https://policies.google.com/privacy.

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